Privacy notice

Last Updated: May 21, 2025

At Path Healthcare Systems Corp. (“General Medicine,” “General,” “we,” “us,” “our”), your privacy is very important to us.Our Privacy Notice describes the information we collect, how we collect the information, the reasons we collect information, and how we share or use the information we collect. This Privacy Notice also describes the choices you have with the information we collect, including how you can manage, update or request to delete information. It is important that you review and understand this Privacy Notice.By using our Services, you are agreeing to the terms of this Privacy Notice. If you have any questions or concerns about this Privacy Notice, you may Contact Us at any time.

General is not a medical group or a health care provider.General provides its users with the ability to obtain a telemedicine consultation or other health care services provided by independent medical practitioners including, but not limited to, Emerald Medical Practice, P.C. (AZ), Emerald Medical Practice, P.A. (KS), Emerald Medical Practice, P.C. (CA), Ruby Medical Practice, P.C. (NJ), Centennial Medical Practice, P.C. (ID) (each, a “Provider”, and collectively, the “Emerald Providers”).

KEY TERMS & DEFINITIONS

• “Personal Information”: Any information relating to an identified or identifiable individual and any information listed in the Personal Information We Collect section of this Privacy Notice
• “Privacy Notice”: This privacy notice
• our “Services”: Any services provided through our Website
• our “Terms of Service”: Our terms of service located here
• our “Website”: https://generalmedicine.co

WHEN DOES OUR PRIVACY NOTICE APPLY?

This Privacy Notice describes the types of information we may collect from you when:

• You visit or use our Website;
• We communicate electronically with you (e.g., via text message or e-mail); and
• We communicate with you in person, on the telephone, or through a telehealth visit.

This Privacy Notice does not apply to information collected by any other website operated either by us or by a third party unless the website is listed above or links to this Privacy Notice. It also does not apply to any website that we may provide a link to or that is accessible from our Website.

This Privacy Notice does not apply to information collected from users who log-in to the password-protected and secure portions of our Website (“Secure Platform”). The Secure Platform allows users who obtain the Services (“Customers”) to perform certain functions or obtain the Services (such as telehealth visits) from providers, including Emerald Providers. All information collected and stored by us or added by Customers into such Secure Platforms is considered Protected Health Information ("PHI") and/or medical information and is governed by applicable state and federal laws that apply to that information, for example the Health Insurance Portability and Accountability Act (“HIPAA”). We will not use or disclose information collected from the Secure Platform or your provider for advertising or marketing except as otherwise permitted by HIPAA and other applicable law. We will not sell any PHI in violation of HIPAA. In addition, when PHI is collected or used by Emerald Providers (or is collected or received by General as a service provider to Emerald Providers), it is governed by the Emerald Providers’ HIPAA Notice of Privacy Practices and not this Privacy Notice. Emerald Providers (or your own medical provider, if you do not use an Emerald Provider) are responsible for providing you with a Notice of Privacy Practices describing its collection and use of your health information. Please see the Emerald Providers’ HIPAA Notice of Privacy Practices for more information on HIPAA, PHI, and your rights with respect to your PHI. To the extent there are inconsistencies between the Emerald Providers’ HIPAA Notice of Privacy Practices and this Privacy Notice, the HIPAA Notice of Privacy Practices will govern with respect to PHI.

OUR PRIVACY NOTICE AND TERMS OF SERVICE

This Privacy Notice is incorporated into our Terms of Service, which also apply when you use our Website.

PERSONAL INFORMATION WE COLLECT

As used in this Privacy Notice, “Personal Information” includes any information that can be used to personally identify you.We may collect and use the following Personal Information:

• Contact Information and identification details, such as your first and last name, email, mailing addresses, and phone number.
• Information and documents regarding identity, such as your driver’s license number.
• Account information, such as the username and password you use to access our Services.
• Health information, which may include details of your interaction with Emerald Providers and their responses, suggestions or guidance. As noted above, any PHI will be collected, used and disclosed in accordance with the Business Associate Agreements that General has in place with Emerald Providers, as well as the Emerald Providers’ Notice of Privacy Practices.
• Internet or other electronic network activity information, such as your IP address, device mode, device ID, OS version, device language, operating system, browser type, Website history, Website search history, and information regarding a consumer’s interaction with Website.
• Subscription and payment information including your purchases, transactions, billing and insurance information. We use a third-party payment processor to manage your payments, and we do not have access to your full payment card information.

HOW DO WE COLLECT YOUR PERSONAL INFORMATION?

Information you give us.We collect most of this Personal Information directly from you by receiving and storing information you provide to us in relation to our Services.For example, we collect Personal Information from you when you access the Services (for example, on our Website), complete electronic forms, complete the sign-up process, create an account, and when we communicate with you by phone, text message, email and through your electronic dashboard.

From third parties. We may obtain your Personal Information from a number of third parties, including marketing partners, data providers and providers using publicly-available sources.

We may also collect Personal Information from you in the following ways:

• When you interact with our staff about our Services.
• When you make payments for our Services.Our payment processor is Stripe. Stripe’s Privacy Notice is available at https://stripe.com/privacy.
• When you contact us directly, we will receive the contents of your message, any attachments you choose to send to us and any additional information you choose to provide.

Information Collected Automatically. We and our service providers also automatically collectinformation about you, your computer or mobile device, and your interaction over time with our Services and our communications, such as:

• Device Data, such as your Internet protocol (IP) address, user settings, MAC address, cookie identifiers, mobile carrier, browser or device information, location information (including approximate location derived from IP address), and Internet service provider.
• Online Activity Data, such as pages that you visit before, during and after using our Services, information about the links you click, the types of content you interact with, the frequency and duration of your activities, and other information about how you use our Services.

We use the following tools for automatic data collection:

• Cookies. We and our service providers may use cookies, web beacons, and other technologies to receive and store certain types of information whenever you interact with our Services through your computer or mobile device. A “cookie” is a small file or piece of data sent from a website and stored on the hard drive of your computer or mobile device. Some of the cookies we use are "session" cookies, meaning that they are automatically deleted from your hard drive after you close your browser at the end of your session. Session cookies are used to optimize performance of the Website and to limit the amount of redundant data that is downloaded during a single session. We also may use "persistent" cookies, which remain on your computer or device unless deleted by you (or by your browser settings).
  We may use persistent cookies for various purposes, such as statistical analysis of performance to ensure the ongoing quality of our Services. We and third parties may use session and persistent cookies for analytics and advertising purposes, as described herein.
  On your computer, you may refuse to accept browser cookies by activating the appropriate setting on your browser, and you may have similar capabilities on your mobile device in the preferences for your operating system or browser. However, if you select this setting you may be unable to access or use certain parts of our Services. Unless you have adjusted your browser or operating system setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website.
• Google Analytics.We use Google Analytics, a web analytics service provided by Google, Inc. (“Google”) to collect certain information relating to your use of our Website. Google Analytics uses cookies, to help us analyze how users use our Website. You can find out more about how Google uses data when you visit our Website by visiting “How Google uses data when you use our partners' sites or apps”, (located at www.google.com/policies/privacy/partners/). For more information, please visit Google and pages that describe Google Analytics, such as www.google.com/analytics/learn/privacy.html.
• Pixel Tags/Web Beacons, which are used to record, for example, that a user has visited a particular web page, accessed or opened an email or clicked on a particular content.

HOW WE USE YOUR PERSONAL INFORMATION

We may use your Personal Information for the following purposes:

• To provide, operate maintain and secure our Services.
• To communicate with you about our Services, including by sending you announcements, surveys, updates, security alerts, and support and administrative messages.
• To respond to your requests, questions and feedback.
• To improve, monitor, and personalize our Services, including by understanding your needs and interests, and personalizing your experience with the Services and our communications.
• For research and development purposes, including to analyze and improve our Services and our business.
• To create aggregated or de-identified data from personal information we collect. We make personal information into de-identified data by removing information that makes the data personally identifiable to you. We may use this de-identified data and disclose it to third parties for our lawful business purposes, including to analyze and improve our Services and promote our business.
• We may from time to time send you direct marketing communications as permitted by law, including, but not limited to, notifying you of special promotions, offers and events. You may opt out of our marketing communications at any time as described in the “Opt out of marketing communications” section below.
• To comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.
• To protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims).
• To audit our internal processes for compliance with legal and contractual requirements and internal policies.
• To enforce the Terms of Service.
• To carry out our contractual obligations.
• To prevent, identify, investigate and deter fraudulent, harmful, unauthorized, unethical or illegal activity, including cyberattacks and identity theft.
• For any other purpose with your consent.

HOW WE DISCLOSE YOUR PERSONAL INFORMATION.

We may disclose your Personal Information to third parties for a variety of business purposes, including:

• Our business purposes. We may share your Personal Information with other health care providers, insurers, our affiliates, vendors, service providers, and business partners, including our data hosting and data storage partners, analytics and advertising providers, technology services and support, and data security advisors. We may also share your Personal Information with professional advisors, such as auditors, law firms, and accounting firms.
• To authorities and others for legal purposes.We may disclose your Personal Information to law enforcement, government authorities and private parties, as we believe in good faith to be necessary or appropriate to comply with applicable laws, lawful requests and legal process, and to defend us against legal claims or disputes.
• To enforce our rights. We may share your Personal Information to enforce any applicable terms and conditions and Terms of Service, and to ensure the safety and security of our Services and our users.
• De-identified information.We may disclose Personal Information that has been de-identified so that it cannot reasonably be used to identify any individuals with third parties at our discretion for any lawful purpose.
• To market our Services. We may share your Personal Information with affiliates and third parties to market our Services.
• Third-party analytics. We use Google Analytics to understand and evaluate how visitors interact with our Website and/or the Services. These tools help us improve our Website and/or the Services, performance, and your experience.
• With your consent.We may disclose your Personal Information with third parties if you request or direct us to do so.
• Disclosure the event of merger, sale, or other asset transfers. If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, purchase or sale of assets, or transition of service to another provider, your information may be sold or transferred as part of such a transaction, as permitted by law and/or contract.

PRIVACY CHOICES

This section of our Privacy Notice provides details and explains how to exercise your choices. We offer you choices on how you can opt out of our use of tracking technology, disclosure of your Personal Information for our advertising to you, and other targeted advertising. We do not control the collection and use of your information collected by third parties. These third parties may aggregate the information they collect with information from their other customers for their own purposes. You can opt out of third parties collecting your Personal Information for targeted advertising purposes in the United States by visiting the National Advertising Initiative's (NAI) opt-out page and the Digital Advertising Alliance's (DAA) opt-out page.

• Opt-Out of Marketing Communications.You may opt-out of marketing-related communications by following the opt-out or unsubscribe instructions contained in the marketing communications we send you. Note that you will continue to receive non-marketing emails (e.g., communications regarding your use of the Services.).
• Limit Online Tracking. There are a number of ways to limit online tracking, which we have summarized below. Please note that these opt-out tools are not associated with us and we cannot guarantee that these tools work as their providers advertise them:
• Blocking Cookies on Your Device. For more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit https://www.allaboutcookies.org/.Use the following links to learn more about how to control cookies and online tracking: Firefox; Chrome; Microsoft Edge; Safari (Mac); Safari (Mobile/iOS).For other browsers, please consult the documentation that your browser manufacturer provides.
• Using Privacy Plug-Ins or Browsers.You can block our website from setting cookies by using a browser with privacy features, likeBrave, or installing browser plugins likePrivacy Badger,Ghostery, oruBlock Origin, and configuring them to block third party cookies/trackers. You can also opt out of Google Analytics by downloading and installing the browser plug-in available at:https://tools.google.com/dlpage/gaoptout.
• “Do Not Track.” Do Not Track (“DNT”)is a privacy preference that users can set in certain web browsers. These features are not yet uniform across browsers. Please note that we do not respond to or honor DNT signals or similar mechanisms transmitted by web browsers. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.

Accessing and correcting your Personal Information. You can review and change your Personal Information by logging into our Services and visiting the dashboard section of our Website. You may also Contact Us to inform us of any changes or errors in any Personal Information we have about you to ensure that it is complete, accurate, and as current as possible or to delete your account. We may also not be able to accommodate your request if we believe it would violate any law or legal requirement or cause the information to be incorrect.

WHO MAY USE THE SERVICES

General operates subject to state and federal regulations, and the Website and/or the Services may not be available in your state. You represent that you are not a person barred from enrolling in or receiving the Services under the laws of the United States or other applicable jurisdictions in which you may be located. Access to and use of the Website and/or the Services is limited exclusively to users located in states within the United States where the Website and/or the Services is available. The Website and/or the Services are not available to users located outside the United States. Accessing the Website and/or obtaining the Services from jurisdictions where content is illegal, or where we do not offer the Website and/or the Services, is prohibited.

SECURITY OF YOUR INFORMATION

We take steps and have implemented administrative, technical and physical safeguards designed to ensure that your information is treated securely and in accordance with this Privacy Notice.Unfortunately, no system is 100% secure, and we cannot ensure or warrant the security of any information you provide to us. Where you have been given or have chosen a username and/or password, it is your responsibility to keep this password confidential.

The sharing and disclosing of information via the internet is not completely secure. We strive to use best practices and industry standard security measures and tools to protect your data. However, we cannot guarantee the security of Personal Information transmitted to, on, or through our Services. Any transmission of Personal Information is at your own risk. We are not responsible for the circumvention of any privacy settings or security measures contained on our Website, in your operating system, or mobile device.

CHILDREN’S INFORMATION

Our Services are not directed to individuals under the age of 18, and we do not knowingly collect Personal Information from children under the age of 18. It is not our policy to intentionally collect or maintain information about anyone under the age of 18. No one under the age of 18 should submit any Personal Information to the Website, and if we learn that we have collected or received Personal Information from a child under 18, we will delete that information. If you are a parent or guardian of a child under 18 years of age whom you believe might have provided us with their Personal Information, you may contact us as described in the “Contact Us” below to request the Personal Information be deleted. If we become aware that a child has provided us with Personal Information in violation of applicable law, we will delete any Personal Information we have collected, unless we have a legal obligation to keep it.

SOCIAL MEDIA INFORMATION

We may maintain pages on social media platforms, such as LinkedIn, X, and Instagram. When you visit or interact with our pages on those platforms, the platform provider’s privacy policy will apply to your interactions and their collection, use and processing of your personal information.

CALIFORNIA SHINE THE LIGHT DISCLOSURE 

The California “Shine the Light” law gives residents of California the right under certain circumstances to request information from us regarding the manner in which we disclose certain categories of Personal Information with third parties for their direct marketing purposes.We do not disclose your Personal Information to third parties for their own direct marketing purposes. Please contact us as described in the “Contact Us” below if you wish to inquire further.

CHANGES

We reserve the right to modify this Privacy Notice periodically to reflect changes in our privacy practices, laws, and best practices. We will post any changes we make to our Privacy Notice on this page. If we make material changes to our practices with regards to the Personal Information we collect from you, we will notify you through a notice on the Website.The date this Privacy Notice was last revised is identified at the top of the page.You are responsible for ensuring that we have an up to date active and deliverable email address for you and for periodically accessing our website and reviewing this Privacy Notice to check for any changes.

CONTACT US

If you have any questions about our privacy practices or this Privacy Notice, or to exercise your rights as detailed in this Privacy Notice, please contact us at: help@generalmedicine.co.

You mail also contact us by mail or phone:

Path Healthcare Systems Corp.

50 W. Broadway

Suite 333, PMB 518579

Salt Lake City, UT 84101

Phone: (801) 251-6055.